Shinan district in southern Qingdao is striving to build itself into an international center of fashions, headquarters economy, trade and shipping services.
International activities such as Qingdao Shinan Wind Music Week, French Film Week, Qingdao World University Student Fashion Design Competition showcase the district's potential in developing a robust fashion industry.
About 80 percent of Qingdao's tourist attractions, monuments, and former residences of notable historical figures are located in Shinan district.
The district also boasts nearly 20 large shopping malls, over 2,000 restaurants, and nearly 100 music bars, giving it the most fashionable and vigorous night economy in the city.