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Tsingtao Brewery's beer-themed resort adds cheer to beach holidays

By YIN RUOWEI | (China Daily) | 2022-07-04

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Performers dance to celebrate the opening of the beer garden in Qingdao, Shandong province. CHINA DAILY 

Tsingtao Brewery opened the Tsingtao Time Craft Beer Garden in Qingdao, Shandong province, on June 26, quenching people's thirst for beer and a leisurely lifestyle.

Located inside the Golden Beach Beer City in Qingdao West Coast New Area and 89 meters from the shoreline, the beer garden features great sea views and six facilities.

One facility is the Tsingtao Time Craft Brew, which has a glass-bottomed floor to give customers an overhead view of its brewery in the basement.

A total of 24 types of beer, developed by a team led by national brewmasters from Tsingtao Brewery, are on tap immediately after they go through all processes.

"It feels like we are sipping beers inside a brewery," an industry insider said. "The foam of craft beer and on the sea are both stunning."

Its menu offers a range of distinctive dishes, including salad topped with beer foam, durian pizza and beer-battered German pork knuckle.

In addition, bread made by Master Puffy uses miracle yeast, a time-honored brewer's yeast.

Another lovely space in the garden is the Tsingtao Time Resort Hotel. Covering 7,700 square meters, it is the first beer-themed hotel in China.

The exterior of the hotel resembles a giant cruise ship. Its interior decoration makes use of marine elements including wind, waves and water. Inside the lobby is a glass-domed roof, which offers spectacular views of the sky.

Built by the sea, its wedding venue awaits newlyweds' with one-stop services. For those who prefer to drink spirits, they can grab a glass at a whiskey bar in the garden.

"This beer garden brings immersive beer and consumption experiences to people. To my knowledge, it is the largest in scale, the most comprehensive in services, the richest in experience it offers and the most influential worldwide. It will become a demonstration project," said He Yong, secretary-general of the China Alcoholic Drinks Association.

"The 119-year-old Tsingtao Brewery is still young and bold. The new beer garden showcases its patience over new businesses, ambition to promote advanced manufacturing and the modern service industry, and initial intention to focus on consumers' needs, as well as persistence to innovate high-quality products. The beer garden will become a new landmark of Qingdao."

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A total of 24 types of beer are on tap. CHINA DAILY

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Alongside outdoor seating is an elevated viewing platform. CHINA DAILY