West Coast New Area

False eyelash industry in Qingdao's Dazeshan town takes center stage

( | 2024-03-22

600 VCG111328585698.jpg

Skilled workers craft false eyelashes in Dazeshan town. [Photo/VCG]

Located within Qingdao's Pingdu city, Dazeshan town is home to a thriving global eyelash industry. A remarkable 70 percent of the world's false eyelashes originate from this bustling town, where over 1,500 specialized businesses line the streets.

From meticulous raw material sourcing and intricate design to precise manufacturing and e-commerce sales, Dazeshan town has mastered the entire eyelash production chain. With over 10,000 skilled individuals crafting these beauty essentials, the town generates an annual output of 7.7 billion yuan ($1 billion), accounting for a staggering 70 percent of the global market share.

This remarkable success stems from the town's robust industrial ecosystem, encompassing comprehensive industrial parks, supportive policies, and a thriving e-commerce landscape. Leveraging the power of cross-border e-commerce platforms, Dazeshan town's eyelash enterprises have witnessed a surge in production capacity, allowing them to expand their product offerings and fuel innovation.

From ultra-lightweight lashes to mermaid-inspired styles, densely packed eyelashes to naturally alluring enhancements, the town's creativity knows no bounds, catering to ever-evolving beauty trends.

For many local women, the eyelash industry has become a beacon of economic empowerment. Employed by the town's numerous factories, they seamlessly balance their agricultural responsibilities with manufacturing tasks, diversifying their income streams and enhancing their livelihoods.

Dazeshan town will continue to set the benchmark for innovation, quality, and economic prosperity, leaving an indelible mark on the world of beauty.