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Qingdao beer festival raises glasses to the world

chinadaily.com.cn| Updated: August 1, 2022


A Russian bar participates in Qingdao West Coast New Area's online beer festival. [Photo/WeChat ID: qdxihaianfabu]

As an important part of the 32nd Qingdao International Beer Festival, Qingdao West Coast New Area's 10-day online beer festival, which ended on July 31, connected with diverse beer cultures from around the world.

The online beer festival's studio hosted a number of livestreaming events from 8 pm to 10 pm daily on the Chinese video platform Youku. It not only displayed Qingdao's beer culture to the world, but also welcomed overseas bars to join the festival via a live video link to boost international exchanges.

Overseas participants such as a bistro in London in the United Kingdom, the Kinsale Bar in Los Angeles in the United States and the Saltwater Bar in Russia presented the audience with musical performances, local beer culture and live interactive activities.