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Qingdao time-honored brand expands global footprint

(chinadaily.com.cn) | 2024-11-18

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Aucma follows market trends, continuously enhancing industrial leadership and technological innovation. [Photo/WeChat account: gh_b5724fe40f38]

This year, Qingdao brands such as Haier, Hisense, and Tsingtao Brewery are continuing to see rising sales, showcasing the combined strength of brand and product and highlighting the high-quality and distinctive products of Qingdao.

As a time-honored brandsin Qingdao, Aucma is a testament to the quality of made in China products. The company currently has nearly 3,000 marketing outlets in China and exports to over 20 countries and regions in Southeast Asia, the Middle East, Eastern Europe, the Americas, and Africa.

In recent years, Aucma has closely followed market trends, continuously enhancing industrial leadership and technological innovation. For 37 years, Aucma has witnessed how popular domestic products have been continuously improved and adapted to fit the times, winning respect for Chinese manufacturing worldwide.

Aucma was founded in 1987 and has since become a major player in the refrigeration industry both domestically and internationally, with its refrigeration products ranking first in terms of both production and sales in China for many years, earning it the title of "China's refrigerator king".

With the development of the internet of things and artificial intelligence, Aucma is actively transitioning towards digitalization and intelligence. In 2015, it proposed and implemented the "internet + full cold chain" strategy, focusing on various segments of the refrigeration industry. It has formed a full cold chain industrial system covering household refrigeration, biological cold chain, commercial cold chain, ultra-low temperature equipment, and cold chain logistics.

As a leading brand in the traditional refrigeration industry, Aucma is driving the development of the intelligent cold chain industry through innovation, continuously promoting the "internet + full cold chain" strategy. This strategy provides consumers with intelligent full cold chain solutions from the field to the dining table.