[Video provided to chinadaily.com.cn]

The national spring consumption season kicked off on Feb 4 on Taidong Pedestrian Street in Shibei disitrict, Qingdao. Nearly 300 activities to stimulate the consumer market are expected be held across the country throughout the year.

Encouraging consumption is on the top of the agenda in 2023, according to industry experts. Many local governments have stepped up their efforts to boost consumption by issuing vouchers and launching a wide range of promotional activities.